This is a branding project that I did to help create a unique brand for my friend's small business. They had a name but needed to create an identity and visual branding for their glow-stick selling business.
I wanted to emphasize the attention seeking boldness of glowing colours amid the darkness, while still keeping the logo clean. The final design is both minimal yet memorable for their customers who invest in light sticks for recreational dancing purposes.
peter buk | pushing pixels into ideas.